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Cuddling plays such an important role in our wellbeing - it's a natural antidepressant, relieves anxiety and strengthens our immune system.The problem is that we're not getting enough of it.Frustrated by how difficult it was to have spur of the moment get-togethers with friends, Stanford classmates Joseph Lau and Nikil Viswanathan spent a Friday afternoon in San Francisco’s So Ma district building what they called Down To Lunch.“I want to emphasize how simple or silly it was,” said Lau.

Her friends smirk, not looking up.“Tinder sucks,” they say. At a booth in the back, three handsome twentysomething guys in button-downs are having beers.Perhaps it is Down To Lunch’s straightforwardness that has allowed it to to grow so organically in the face of other full-time competitors like Free, which was co-founded by former Path employees.Unlike competing apps that require users to enter text or downselect into an activity type, Down To Lunch’s simplicity makes it a useful tool without adding extra work for users.You often need to be in a relationship first but that's where we come in.We invented online cuddling to give everyone, whatever their situation, the opportunity to cuddle.

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