Ok, maybe simple is the wrong word; it’s never been simple, it was just a little easier.In the days before the Internet became weaved into the fabric of our everyday lives, finding a date was more of a natural process.At its base, technology is a revolution in logistics, not in psychology or sociology – it gives us better access to the things we already lust after; it doesn't change the nature of the lust itself.In a piece for the Like any successful internet service, Tinder enables people to fulfil some basic evolutionary and social needs…Negotiable punctuality In those mediaeval days, when you said “I'll meet you at the Szechuan Dragon at pm”, it actually meant something. Now, of course, the initially agreed meeting time is just a peg on which one vaguely hangs the plan.It will be renegotiated countless times in the final minutes, like an e Bay auction.
Younger readers may be alarmed to hear that, not that long ago, if you met someone you liked in a bar, you would actually have to ring them the next day. For those of us who still like to use whole sentences, there is also a certain haiku-like appeal in attempting to be charming in 160 characters. The piece, by investigative journalist Nancy Jo Sales (best-known for her writing on the Bling Ring) opens on a savage vista: a Manhattan bar, where “everyone is drinking, peering into their screens and swiping on the faces of strangers they may have sex with later that evening”.A financial worker tells Sales he hopes to “rack up 100 girls” in bed per year, and has slept with five in the past eight days.we tend to overestimate the impact of technology on human behaviour; more often than not, it is human behaviour that drives technological changes and explains their success or failure.Technology is created by humans to meet existing desires, otherwise it wouldn’t be profitable, and, as any Silicon Valley investor knows, profitability is all.